Davos and the World Economic Forum

Once again it's time for Davos.  Or more specifically the World Economic Forum at Davos, Switzerland.  For the better part of the week – some of the best minds in the business, economic and academic world – not to mention UN officials and assorted royals and entertainers – have come together to schmooze, network, appear on important panels and of course sit for endless media interviews.

There are many such gatherings – some famous like this one, some just small think tanks trying to save the world or even a small part of it.  Davos looms large to me because the TV network I work for always sends a large team to beam back the weighty interviews and report on some of the weighty panel discussions.  So for all the years since my (and Apple's) first iPhone I've been dutifully browsing the WEF app and checking WEF's tweets.

I was talking to a friend in Europe today who was all excited about an upcoming Aspen Institute retreat. Where ostensibly the participants – all credentialed big thinkers – will come up with more ideas to save the world.

Which brings me to the reason for this rant.

I politely suggested to my friend – as I have before – that maybe this time all those brilliant minds  -- instead of producing  really big new ideas -- might produce some rather small but practical ones which might actually work in the real world.  And also produce some practical ways to implement those practical ideas.

My friend said a recent survey found people really want ways to fix what’s broken.  Like the US Congress.  Or middle class jobs. Or Greece.  We agreed that may be an opening for practical change – if the change agents can find ways to help the rest of us understand that our society will simply perish otherwise.

I’m not against big ideas.  All societies need people with the ability to see our problems and suggest fresh ways to solve them.  It’s just that so many of those suggestions or plans or philosophies will never actually work in the world most people actually inhabit.  OK – full disclosure.  I got through philosophy in college – a prerequisite to my beloved broadcasting classes – by reading a book on the history of philosophy by Bertrand Russell. One manageable chapter for each unmanageable philosopher from Aristotle on up. As a philosopher himself Russell must have realized that obsessing about a tree falling in the forest was simply useless if not impossible for a realist like me.  Oh wait a minute… wasn’t there a chapter on Realism too?

Maybe my “just do it” brand of realism isn’t quite what Russell was describing. But that’s what we need.  A group of deep thinkers whose names we all know. Who will get together at one of these high profile forums or quasi-secret retreats.  And return to our real world with some real, do-able plan to just fix it.

Ode to Steve Jobs

Last night when word came that Steve Jobs had died – it arrived via AP alert. On my iPhone 4. In a restaurant.

When I went to the Twitter universe to get more information – that Twitter app was on the same iPhone.

When I got home I tweeted several late articles on Jobs – which I found on the 12 news apps I have on my iPad 2. (Most of them are on my iPhone too).

This morning, at the gym, I started writing this blog piece on my iPhone – on Word 2007. Courtesy of the Documents to Go app.

There's an app for everything now thanks to Steve Jobs. But maybe not one that says simply “thank you”-- for changing the boring, the mundane -- to fun, to elegance- to – well - iLife.

I got my first iPhone in 2007-- 6 months after it arrived. It changed everything. OK -- the iPod had been around for years by then, not to mention the Mac laptops and desktops. I had never wanted one of those. Nor do I now. They were always for people who wanted computing made easy. I started using a computer in the days of DOS. And I’m proud to have learned – and (thankfully) forgotten it. In the Mac versus PC match-up – I’m the PC.

But then came the iPhone. And suddenly I lusted in my heart for it.

Tomorrow I will pre-order my fourth iPhone. Although there is absolutely nothing wrong with my one year old iPhone 4. That’s the genius of Steve Jobs. I don’t NEED the iPhone 4S. Most of us who buy one won’t need it. We just WANT it. Desperately. The way a starving person wants bacon and eggs.

Take this a little further --- to the iPad. I would venture to guess there is almost no one who really NEEDS an iPad. Certainly I don’t. With an iPhone, a powerful year old Vaio ultra-light laptop, and several desktop PCs at home – you could fairly say I’m more than covered.

But again – that's Steve Jobs' magic. I could only talk myself out of getting the iPad for a year. Then I just HAD to have it. And I DO have it now, courtesy of my incredulous husband.

Wants versus needs.

Marketing genius.

In the run-up to the iPhone 4S announcement Tuesday, more than one analyst talked about the bond between a piece of glass and its owner. A bond many of them called “love”. Well – maybe not the undying, ‘til-death-do-us-part love. But certainly a kind of love. How often do I tell someone how much I “love” my iPhone? Or for that matter, my iPad?

And don’t be offended, iPad 2. But I love your smaller sibling more.

I carry my iPhone everywhere. Walking, running, hiking. Into the radio studio at work (appropriately set to vibrate of course). It waits in line with me at Starbucks – bar code app at the ready. It’s always willing to Skype my friend or business contact in Europe or video the bridge collapse near my home and post it to YouTube. It finds me a restaurant, buys me a movie ticket, tells me when the next N train leaves the Times Square station. I can read books on it. It alerts me to all kinds of news events instantly and gives me instant access to all kinds of media and information. It’s like a little friend who knows all, sees all -- and tells only what I want it to tell.

OK maybe I’m a little over the top. But remember when I grew up we were tethered to the phone line, the living room TV, the desktop computer. Each in its specific place.

The iPhone set me free. To wander the world as I wish. Virtually. Or for real.

So thank you Steve Jobs. Like most of your devoted followers, I never met you. Never learned first hand what kind of a person you really were. But I knew you were a person who grabbed at opportunities the rest of us either didn’t see, or were afraid to see.

You changed my world, Steve Jobs.

You changed everyone’s world.

And tomorrow I will do just what you would have wanted me to do – along with millions of others just as over the top as I am.

I will buy Apple’s new iPhone 4s.

I totally don’t NEED it. But I totally do WANT it.

It's a Wonderful Town

I haven’t spent much time in Manhattan lately.

Not by choice; it’s still the most magical place in the world to me – even if the Times Square neon – er-- video is somewhat over-the-top these days.

Actually it’s a good thing Mayor Bloomberg forced that pedestrian zone down our throats; Times Square was an accident waiting to happen. I remember trying to drive down Broadway at dusk ---so mesmerized by the video displays I hardly noticed the cars and pedestrians in the gridlock around me.

OK. So there I was yesterday -- running from meeting to meeting – and wondering if all those construction jobs lost when the housing bubble burst had somehow migrated to Manhattan. Recessionary construction slowdown? Are you kidding? There must be some kind of building going up on virtually every corner. And remember “dig we must for a growing New York”? Well so does Con Ed. It’s still digging. Everywhere.

So the traffic is as bad as ever. Maybe worse. Why am I not surprised?

And maybe it’s because I haven’t been rushing around in awhile – but is there ANYONE on ANY street who’s paying attention to ANYTHING?? New Yorkers have always been famously self-absorbed – gazes narrowed to block out the “other”. But this is getting ridiculous. It’s not just the hordes talking to themselves anymore (sorry, I mean talking into those little hanging mics connected to their cellphones). Now they’re texting, watching videos on their iPhones, you name it. Sure I brush by people occasionally when I’m weaving in and out of sidewalk crowds. I usually murmur – “sorry.” Or “excuse me”. It’s kind of automatic. But not with the texting hordes. They aren’t even aware their backpacks or shopping bags sideswiped anyone. They’re not aware of ANYTHING! And if it’s annoying on the sidewalks -- try driving in midtown. People don’t even look before they wander off the curb into the traffic. Talk about being in your own world! The problem is --- I’m sharing your world – whether or not you want me to!

Could someone please send all these people a text message – to look – before they leap? Er… walk?

Thank you.

I Have Seen the Future at the NY Times

I have seen the future at the New York Times. And it’s not pretty for those of us who love real newspapers.

Now I’m no Luddite; I Tweet and Facebook like all you other addicts. I truly love my iPhone 4 and I read the Times as well as many other digital news sites via their very convenient apps. But there are times when nothing but the real thing will do.

Although it’s somewhat thinner these days – the Sunday Times is still the benchmark all other news outlets must match. I remember lining up at the nearest Manhattan newsstand waiting for 9PM on Saturday nights. That’s when the Sunday paper hit the stands – and you could take it home and sit on the floor with a glass of wine (and perhaps a boyfriend) and discover the weekend world. It was pure indulgence. That mess around you of sections read – or skimmed and kept for later – was a ritual I shared with all my friends and most of my fellow workers. It defined Saturday night in the city – when as often as not you read the Times first, and then headed to a midnight showing of a film – or down to some tiny cellar restaurant in Chinatown for the real deal.

And the future? It’s called Times Reader 2.0. Not, apparently, a totally new offering but now powered by Adobe Air. Bottom line, with 2.0 you can download the entire day’s edition of the NY Times to your laptop in – well – in a Flash. And take it with you to read whenever. Essentially what you can do on the regular website –but without the need for an internet connection –unless you want to keep your “paper” updated.

Remember a couple of weeks ago when Times publisher Arthur Sulzberger said flat out there will be no more printed version of the paper at some time in the future? He didn’t say when, but with advertising and readership continuing to fall, that time is probably sooner rather than later. Times Reader 2.0 is free for two weeks – and then you’ll need a subscription – priced cheaply for now at $4.62 a week.

I’m gonna miss those Saturday nights in the city even more when newsprint becomes extinct. Something to look at in a museum. Under glass. Remember how it feels, folks. Especially when you’re eating that greasy New York hot dog with one hand and holding that nicely absorbent newspaper with the other. Try doing that with your laptop’s touchpad. Or – Heaven forefend – your iPhone.

The Record Industry Deserves to Die

The recording industry deserves to die a long and miserable death. Not because of its long-standing talent policies. I don’t have a garage band. Not because of copyright issues. I don’t share my music indiscriminately over the internet. Not even because recordings cost too much. I am probably one of iTunes’ best customers and also have an active Amazon.com account.

No – the recording industry deserves to die because it is so paranoid about someone “stealing” a track or an album that when someone does buy a CD ---it simply can’t be opened! Or to put it another way --- “It’s the packaging, stupid!”

Now as I already said – I can download with the best of them; my iPhone’s iPod is expanding exponentially. But when I’m driving long distances – I still like to slip a CD into the player. My Mini Cooper has a fantastic sound system.

Except – I can’t.

A new CD arrived in the mail a few days ago – and without thinking I wrestled it out of its seemingly steel-clad Amazon cardboard mailer (another column perhaps?) and put it in the car. Without removing the cellophane from the CD album cover itself.

What was I thinking? Or NOT thinking?

Of course I couldn’t open the CD. Couldn't play it when I wanted to. Had to bring it back to the house and spend 10 minutes with a knife trying to get the cellophane off first – and then the really impossible seal that covers one side of the plastic cover-- keeping the CD intact from the prying fingers of the person who legitimately bought the damn thing and legitimately expects to play it.

Why, I asked myself for the 100th time, would anyone want to buy a packaged CD when you can download one in a couple of minutes for less money – and enjoy it immediately???

As far as I’m concerned the record companies killed themselves with impenetrable packaging. They took all the joy out of buying a recording you can actually hold in your hands. Their way of doing business is as dead as the Dodo. And despite my collection of 78’s, 45’s, LP’s, tapes and CD’s (don’t bother Merv Block; I know but they just don’t look right without the apostrophe) I’m ready to give up on the hard stuff.

As I said earlier – the record industry deserves to die and I hope the merchandising wizards are interred wrapped in their own preposterous packaging.